Hey, I'm Heather Liu—product designer and experience strategist by practice, using digital artifacts to bring clarity to our world.

Hey, I'm Heather Liu — product designer and experience strategist by practice, using digital artifacts to bring clarity to our world.

Currently…

Bringing brand experiences to life @ Siegel+Gale↗

Studying Cognitive Science + Global Health @ USC

CASE STUDIES ↴

California Department of Public Health

Personal Project

Summer 2025

Created a self-enrollment platform for CDPH’s PrEP Assistance Program to target geographical inaccessibility and alleviate clinical burden.

Unilever

Intern Project

Summer 2024

Led end-to-end experience strategy, product design and development, and service design in a 10-week brand activation project.

Roue

Design Competition Submission, 3rd Place

April 2024

Built app concept and prototype in 24 hours dedicated to improving equitable access to live experiences.

Bill Up

Class Project

Fall 2023

Developed concept and design of a mobile app dedicated to bill-splitting.

LET'S GET IN TOUCH.

Thanks for visiting! Feel free to reach out if you're interested

in working together or want to chat more about my work.

CONTACT

LET'S GET IN TOUCH.

Thanks for visiting! Feel free to reach out if you're interested in working together or want to chat more about my work.

CONTACT

LET'S GET IN TOUCH.

Thanks for visiting! Feel free to reach out if you're interested in working together or want to chat more about my work.

CONTACT